Helping Care Seekers and Care Providers Connect

“Be more concerned with your character than your reputation, because your character is
what you really are, while your reputation is merely what others think you are.” 
– John Wooden

A Little History
Behind Our

Over the past 20 years, we have had the privilege of working in the senior care industry as owners and operators of Assisted Living Homes in Southern California. One of the most important lessons our experience has taught us is how emotional and stressful the elder care process can be, especially for the family members entrusted to make decisions on behalf of their loved ones. We know how important it is for people to have a trusted resource they can turn to when it comes to making these critical healthcare decisions.

The process of finding the right care takes time and patience. There’s no underestimating the importance of finding the right care home that meets both your care needs and your budget. That's why it's so critical for anyone that is about to embark on this journey to have a trusted and unbiased partner to walk alongside them. That’s where we come in.

At, we have developed a website which is designed specifically for families to connect directly with trusted assisted living homes in their area. We have eliminated the unnecessary third-party agencies from this process, enabling families to choose from ALL available care options, rather than just the few who contract with placement agencies.

Our Mission

To provide families Free and Unbiased access to ALL Assisted Living homes in their area with the most up-to-date and comprehensive online experience.

Meet the Team

Paul Greubel
Founder & CEO
Kurt James
Lindsey G.
Onboarding Manager
Tom Fernandez
Molly Greubel
Business Finance & Strategy
Nick Ridge
Business Developement & Sales

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